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	<title>Construction Archives - Tarheel Media Digital Marketing</title>
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		<title>Southern Inspired Homes</title>
		<link>https://tarheel.media/project/entry/southern-inspired-homes/</link>
					<comments>https://tarheel.media/project/entry/southern-inspired-homes/#respond</comments>
		
		<dc:creator><![CDATA[Mike W.]]></dc:creator>
		<pubDate>Fri, 17 Jul 2026 01:41:48 +0000</pubDate>
				<guid isPermaLink="false">https://tarheel.media/?post_type=avada_portfolio&#038;p=7733</guid>

					<description><![CDATA[<p>For Southern Inspired Homes, the finished work needed to remain the center of attention. We developed a refined visual experience around large-format photography, custom project galleries, carefully styled typography, and a warm, natural design palette that complements the company’s approach to residential construction. Visitors can explore completed homes—including country homes, cabins, and lakefront properties—while learning  [...]</p>
<p>The post <a href="https://tarheel.media/project/entry/southern-inspired-homes/">Southern Inspired Homes</a> appeared first on <a href="https://tarheel.media">Tarheel Media Digital Marketing</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p data-pm-slice="1 1 []">For Southern Inspired Homes, the finished work needed to remain the center of attention. We developed a refined visual experience around large-format photography, custom project galleries, carefully styled typography, and a warm, natural design palette that complements the company’s approach to residential construction.</p>
<p>Visitors can explore completed homes—including country homes, cabins, and lakefront properties—while learning about the builder’s values, materials, services, and commitment to quality craftsmanship. Dedicated project pages provide room for the portfolio to grow, while strategically placed quote pathways help move prospective clients from inspiration to conversation.</p>
<p>The result is an inviting, highly visual website that reflects Southern Inspired Homes’ combination of traditional character, modern comfort, and thoughtful construction.</p>
<img decoding="async" src="https://stats.tarheel.media/piwik.php?idsite=1&amp;rec=1&amp;url=https%3A%2F%2Ftarheel.media%2Fproject%2Fentry%2Fsouthern-inspired-homes%2F&amp;action_name=Southern%20Inspired%20Homes&amp;urlref=https%3A%2F%2Ftarheel.media%2Ffeed%2F" style="border:0;width:0;height:0" width="0" height="0" alt="" /><p>The post <a href="https://tarheel.media/project/entry/southern-inspired-homes/">Southern Inspired Homes</a> appeared first on <a href="https://tarheel.media">Tarheel Media Digital Marketing</a>.</p>
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		<title>H&#038;S Asphalt Concrete Solutions</title>
		<link>https://tarheel.media/project/entry/h-and-s-asphalt-concrete-solutions/</link>
					<comments>https://tarheel.media/project/entry/h-and-s-asphalt-concrete-solutions/#respond</comments>
		
		<dc:creator><![CDATA[Mike W.]]></dc:creator>
		<pubDate>Sun, 24 Mar 2024 09:16:51 +0000</pubDate>
				<guid isPermaLink="false">https://tarheel.media/?post_type=avada_portfolio&#038;p=4417</guid>

					<description><![CDATA[<p>H&amp;S Asphalt Concrete Solutions was still a small startup when its owners first began working with us. We developed a bold, industry-specific website and supported it with hosting, business email, search-engine optimization, and ongoing digital services that helped the father-and-son company build substantially greater visibility as it expanded its equipment, capabilities, and customer base.</p>
<p>The post <a href="https://tarheel.media/project/entry/h-and-s-asphalt-concrete-solutions/">H&#038;S Asphalt Concrete Solutions</a> appeared first on <a href="https://tarheel.media">Tarheel Media Digital Marketing</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p data-pm-slice="1 1 []">H&amp;S Asphalt Concrete Solutions needed an online presence that reflected the strength and professionalism of its work. We created a distinctive website around the company’s red, white, and charcoal branding, using asphalt-inspired textures, strong typography, project imagery, prominent contact information, and direct calls to action to give the business a memorable identity.</p>
<p>The website clearly introduced the company, presented its services and completed work, and gave prospective customers straightforward ways to call, email, or request additional information. Its responsive design ensured that customers searching from job sites or mobile devices could quickly understand the company’s capabilities and make contact.</p>
<p>Beyond the visual design, we provided the technical foundation supporting the business online. That work included Cyno-powered content management, web hosting, business email, search optimization, image preparation, and continued monitoring. During the period in which we managed its digital presence, H&amp;S achieved substantially stronger search visibility and became easier for customers throughout its market to discover.</p>
<p>Over the course of the relationship, H&amp;S grew from a small startup into a more established father-and-son operation with its own trucks, equipment, workforce, and professional resources. We were proud to support the company during that stage of its growth.</p>
<p>H&amp;S later chose to move its website and digital services elsewhere for reasons that were not communicated to us. Tarheel Media no longer maintains its current website. This portfolio entry preserves the website, branding, and search work we completed during our relationship with the company.</p>
<img decoding="async" src="https://stats.tarheel.media/piwik.php?idsite=1&amp;rec=1&amp;url=https%3A%2F%2Ftarheel.media%2Fproject%2Fentry%2Fh-and-s-asphalt-concrete-solutions%2F&amp;action_name=H%26%23038%3BS%20Asphalt%20Concrete%20Solutions&amp;urlref=https%3A%2F%2Ftarheel.media%2Ffeed%2F" style="border:0;width:0;height:0" width="0" height="0" alt="" /><p>The post <a href="https://tarheel.media/project/entry/h-and-s-asphalt-concrete-solutions/">H&#038;S Asphalt Concrete Solutions</a> appeared first on <a href="https://tarheel.media">Tarheel Media Digital Marketing</a>.</p>
]]></content:encoded>
					
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		<title>Molton Flooring</title>
		<link>https://tarheel.media/project/entry/molton-flooring/</link>
					<comments>https://tarheel.media/project/entry/molton-flooring/#respond</comments>
		
		<dc:creator><![CDATA[Mike W.]]></dc:creator>
		<pubDate>Fri, 28 Apr 2023 09:26:21 +0000</pubDate>
				<guid isPermaLink="false">https://tarheel.media/?post_type=avada_portfolio&#038;p=2877</guid>

					<description><![CDATA[<p>Molton Flooring is one of Tarheel Media’s oldest and longest-standing active clients. Our relationship began in 2012, shortly after our incorporation, and has continued for more than a decade through ongoing website development, redesign, search optimization, maintenance, and digital support.</p>
<p>The post <a href="https://tarheel.media/project/entry/molton-flooring/">Molton Flooring</a> appeared first on <a href="https://tarheel.media">Tarheel Media Digital Marketing</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p>Molton Flooring serves the highly competitive Raleigh, Apex, and Cary markets with hardwood installation, refinishing, custom stair, and luxury vinyl plank services. We originally developed the company’s website in 2012 and completed a major redesign in 2023, modernizing its presentation while preserving the search visibility and authority accumulated over the years.</p>
<p>The current Cyno-powered website organizes Molton Flooring’s services into detailed, search-focused pages and gives prospective customers several direct paths to act—including appointment booking, telephone contact, and online messaging. Testimonials, company information, educational content, and location-specific landing pages help establish trust while supporting continued organic visibility throughout its service area.</p>
<p>Our early work with Molton Flooring also demonstrated just how competitive the Raleigh market could be. We initially created a second website for another flooring brand owned by the client. After the client was pressured to remove that website and subsequently discovered that his property had been vandalized as a result, he asked us to take the secondary site offline. It was an extraordinary challenge, but it also demonstrated how quickly our work had gained visibility in the market, albeit sometimes too much visibility.</p>
<p>Over the course of our relationship, Molton Flooring has achieved first-page organic search placement for valuable flooring searches in a crowded market. We continue to maintain, monitor, and improve the company’s website today. More than a portfolio project, Molton Flooring represents a lasting client partnership that has grown alongside both companies for well over a decade.</p>
<img decoding="async" src="https://stats.tarheel.media/piwik.php?idsite=1&amp;rec=1&amp;url=https%3A%2F%2Ftarheel.media%2Fproject%2Fentry%2Fmolton-flooring%2F&amp;action_name=Molton%20Flooring&amp;urlref=https%3A%2F%2Ftarheel.media%2Ffeed%2F" style="border:0;width:0;height:0" width="0" height="0" alt="" /><p>The post <a href="https://tarheel.media/project/entry/molton-flooring/">Molton Flooring</a> appeared first on <a href="https://tarheel.media">Tarheel Media Digital Marketing</a>.</p>
]]></content:encoded>
					
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		<title>Wayne Roofing &#038; Sheet Metal Company</title>
		<link>https://tarheel.media/project/entry/wayne-roofing-sheet-metal-company/</link>
					<comments>https://tarheel.media/project/entry/wayne-roofing-sheet-metal-company/#respond</comments>
		
		<dc:creator><![CDATA[Mike W.]]></dc:creator>
		<pubDate>Sat, 22 Feb 2020 20:55:02 +0000</pubDate>
				<guid isPermaLink="false">https://tarheel.media/?post_type=avada_portfolio&#038;p=202</guid>

					<description><![CDATA[<p>Wayne Roofing &amp; Sheet Metal Company needed its first dedicated online presence, but the project also had to remain within a practical small-business budget. We created a focused website that communicated the company’s roofing and sheet-metal capabilities while presenting its work through a clean, credible design. Our work included website planning, graphic and image preparation,  [...]</p>
<p>The post <a href="https://tarheel.media/project/entry/wayne-roofing-sheet-metal-company/">Wayne Roofing &#038; Sheet Metal Company</a> appeared first on <a href="https://tarheel.media">Tarheel Media Digital Marketing</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p>Wayne Roofing &amp; Sheet Metal Company needed its first dedicated online presence, but the project also had to remain within a practical small-business budget. We created a focused website that communicated the company’s roofing and sheet-metal capabilities while presenting its work through a clean, credible design.</p>
<p>Our work included website planning, graphic and image preparation, front-end and back-end development, digital marketing, and search optimization. After launch, we continued working with the client and Google to improve indexing, strengthen local search visibility, and help the new website generate relevant traffic.</p>
<p>The project demonstrates how thoughtful design and a strong SEO foundation can give an established local contractor an effective online presence without requiring an unnecessarily complicated or expensive website.</p>
<img decoding="async" src="https://stats.tarheel.media/piwik.php?idsite=1&amp;rec=1&amp;url=https%3A%2F%2Ftarheel.media%2Fproject%2Fentry%2Fwayne-roofing-sheet-metal-company%2F&amp;action_name=Wayne%20Roofing%20%26%23038%3B%20Sheet%20Metal%20Company&amp;urlref=https%3A%2F%2Ftarheel.media%2Ffeed%2F" style="border:0;width:0;height:0" width="0" height="0" alt="" /><p>The post <a href="https://tarheel.media/project/entry/wayne-roofing-sheet-metal-company/">Wayne Roofing &#038; Sheet Metal Company</a> appeared first on <a href="https://tarheel.media">Tarheel Media Digital Marketing</a>.</p>
]]></content:encoded>
					
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		<item>
		<title>Best Sand &#038; Gravel, Inc.</title>
		<link>https://tarheel.media/project/entry/best-sand-gravel-inc/</link>
					<comments>https://tarheel.media/project/entry/best-sand-gravel-inc/#respond</comments>
		
		<dc:creator><![CDATA[Mike W.]]></dc:creator>
		<pubDate>Thu, 22 Aug 2019 19:32:01 +0000</pubDate>
				<guid isPermaLink="false">https://tarheel.media/?post_type=avada_portfolio&#038;p=627</guid>

					<description><![CDATA[<p>Best Sand &amp; Gravel came to us after its Yellow Pages-based online presence failed to communicate the capabilities of a full-service grading company with decades of experience. We developed a durable, manageable website featuring custom photography, drone video, searchable products, completed-project galleries, and a specialized quote system that collects material requirements and project dimensions.</p>
<p>The post <a href="https://tarheel.media/project/entry/best-sand-gravel-inc/">Best Sand &#038; Gravel, Inc.</a> appeared first on <a href="https://tarheel.media">Tarheel Media Digital Marketing</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p>Best Sand &amp; Gravel is a familiar name throughout the Goldsboro area, but its former Yellow Pages website did not reflect the company’s experience, equipment, or range of capabilities. The company needed an online presence capable of representing everything from residential aggregate deliveries to major commercial, industrial, and government sitework.</p>
<p>We designed and developed a website that organizes the company’s extensive services, including grading, excavation, clearing, demolition, storm sewer installation, erosion control, concrete crushing, and sand and gravel mining. A structured product catalog helps customers understand available materials, while an expandable project gallery documents the scale and variety of Best Sand &amp; Gravel’s work.</p>
<p>We also developed a specialized quote workflow that collects customer information, material selections, delivery details, and project dimensions. The administrative system allows company personnel to manage products, projects, photography, and drone footage without depending on a developer for routine updates.</p>
<p>The project later presented an unusual competitive challenge. After Best Sand &amp; Gravel became our client, a competitor hired us for a separate project while attempting to learn details about our SEO methods. We subsequently discovered that the competitor’s replacement website was copying metadata developed for Best Sand &amp; Gravel and using multiple Google Business Profiles to influence local search placement. The activity was documented, the client pursued legal action, and Google ultimately suppressed the competing listings.</p>
<p>Throughout these challenges, we continued protecting and strengthening Best Sand &amp; Gravel’s online position. The company remains highly visible for searches involving sand, gravel, aggregates, grading, and related services, while our ongoing work continues extending its reach beyond Goldsboro into surrounding North Carolina markets.</p>
<img decoding="async" src="https://stats.tarheel.media/piwik.php?idsite=1&amp;rec=1&amp;url=https%3A%2F%2Ftarheel.media%2Fproject%2Fentry%2Fbest-sand-gravel-inc%2F&amp;action_name=Best%20Sand%20%26%23038%3B%20Gravel%2C%20Inc.&amp;urlref=https%3A%2F%2Ftarheel.media%2Ffeed%2F" style="border:0;width:0;height:0" width="0" height="0" alt="" /><p>The post <a href="https://tarheel.media/project/entry/best-sand-gravel-inc/">Best Sand &#038; Gravel, Inc.</a> appeared first on <a href="https://tarheel.media">Tarheel Media Digital Marketing</a>.</p>
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