Molton Flooring serves the highly competitive Raleigh, Apex, and Cary markets with hardwood installation, refinishing, custom stair, and luxury vinyl plank services. We originally developed the company’s website in 2012 and completed a major redesign in 2023, modernizing its presentation while preserving the search visibility and authority accumulated over the years.

The current Cyno-powered website organizes Molton Flooring’s services into detailed, search-focused pages and gives prospective customers several direct paths to act—including appointment booking, telephone contact, and online messaging. Testimonials, company information, educational content, and location-specific landing pages help establish trust while supporting continued organic visibility throughout its service area.

Our early work with Molton Flooring also demonstrated just how competitive the Raleigh market could be. We initially created a second website for another flooring brand owned by the client. After the client was pressured to remove that website and subsequently discovered that his property had been vandalized as a result, he asked us to take the secondary site offline. It was an extraordinary challenge, but it also demonstrated how quickly our work had gained visibility in the market, albeit sometimes too much visibility.

Over the course of our relationship, Molton Flooring has achieved first-page organic search placement for valuable flooring searches in a crowded market. We continue to maintain, monitor, and improve the company’s website today. More than a portfolio project, Molton Flooring represents a lasting client partnership that has grown alongside both companies for well over a decade.